Beauty Industry

PR Firm Signs Fragrance.Net

5W Public Relations is now representing the eTailer.

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By: Jamie Matusow

Editor-in-Chief

5W Public Relations is now representing Fragrance.Net, one of the largest fragrance eTailers.

“Over the past 16 years we have grown by concentrating on increasing our vast selection of designer beauty products at the lowest possible prices. Our number one priority is to take care of our loyal and growing customer base,” said Jason Apfel, President and CEO of FragranceNet.com, Inc.

Ronn Torossian, Founder and CEO of 5W Public Relations, added:

“FragranceNet.com is already a progressive leader in the e-commerce business, and we are confident that we will raise FragranceNet.com’s brand visibility in the competitive U.S. beauty marketplace. We look forward to bringing this e-commerce business to the next level.”


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